46% of US Crypto HODLers are not satisfied with their investment (study)

46% of US Crypto HODLers are not satisfied with their investment (study)

A recent survey by the Pew Research Center estimated that 46% of US cryptocurrency investors think their entry into the market has done worse than expected. Only 15% admitted that their investments had been more successful than initially thought.

The study further revealed that the share of crypto investors in the US remained relatively the same compared to September figures of last year. The lack of significant changes comes despite bitcoin hitting its all-time high in November and the ensuing bear market months later.

US investors expected more

The to research conducted in mid-July shows that almost 50% of US crypto HODLers did not believe their investment would be in the state it is in today. 31% said they expected this outcome, while only 15% said their allocation turned out better than expected.

Despite major industry events, such as bitcoin reach an all-time high of nearly $70,000 in November and the ongoing bear market, the percentage of US cryptocurrency investors has not changed dramatically since September.

The roughly 16% of Americans who have distributed some of their wealth into the asset class said their main reason for doing so was to seek alternative investment options. 75% think dealing with crypto is a good way to make money, while 54% pointed out that investing in bitcoin and altcoins is easier than other commodities.

The average profile of the American crypto HODLer has not changed much either. 42% of men aged 18-29 have allocated funds in crypto. On the contrary, only 9% of women have entered the market. It should be mentioned that minorities including Hispanics, Blacks, and Asians are more active in the digital asset scene.

Awareness of cryptocurrencies is at a very high level. About 90% of participants have at least heard of the sector, while 26% said they have a good knowledge of the subject.

American millennials and their attraction to crypto

Speaking of young individuals investing part of their funds in cryptocurrencies, millennials should be noted. Another survey carried out by Alto disclosed that 40% of Americans born between 1981 and 1996 own digital assets.

Additionally, most of those who are not HODLers admitted to considering the possibility of entering the ecosystem in the near future. Eric Satz – Founder and CEO of Alto – explained that the current macroeconomic situation is stopping some of those who want to invest in crypto. However, things could change once the global economy starts to recover:

“In a world of conspicuous consumption, rising costs of living and rising student debt, millennials find it hard to invest for the future because they struggle to afford the present.”

Interestingly, the share of US millennials who have diversified their portfolios with digital assets is larger than those who invest in mutual funds.


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